Attention smart and awesome people of the world – it’s time to shake things up! Creative studio, Holiday Matinee, has penned their first book, I Swear to Good You Are God at This. Aimed at inspiring readers with trends in creativity and innovation, this book will give people the push they need to invest in themselves, do what they love and inspire others.
“This is the most dangerous and exciting time of our lives,” explains CEO of Holiday Matinee, Dave Brown. “This is a time that’s ripe for fresh ideas, courageous risks and mega opportunity. Today is a perfect day to start investing in you.”
Holiday Matinee has always had a knack for uncovering the next big thing, having played an integral role in the success of such bands as Jimmy Eat World, Death Cab for Cutie, Bright Eyes, as well as philanthropic events that have benefitted UNICEF, TOMS Shoes and Tap Water Project. Additionally, their popular blog has become a trend-casting resource for emerging art, fashion, music, entertainment and lifestyle brands. They translate these emerging trends into a language that’s easily digested by their followers online. In their new book, they uncover some of the most inspiring individuals on the planet, and their ingenious projects that are changing the creative landscape. Based on the concept that they can inspire passion, creativity and success in others through these case studies, Holiday Matinee plans to tour the country spreading motivation for people to follow their motto of “love your work, work your love.”
The book is being paired with a national tour, wherein the Holiday Matinee team will speak, DJ, Tweet and otherwise inspire organizations, schools, conferences, Tweetups and more. They’ll share the messages from the inspiring people they’ve featured in their book and, in select cities, will recount the creative projects in conjunction with the individuals who created them. Ultimately, the goal of this book and tour is to set the tone for an army of people inspired to make the world a better place.
I Swear to Good You Are God at This is scheduled for an official release date of Feb. 18, 2010. Copies will be on sale for $25. A free 10-page digital preview of the book is available by visiting www.holidaymatinee.com/book. This book is planned as the first in a series.
“I want to see a world whose soundtrack is written in creativity and social innovation,” Brown says. “So here we are, people of the world, taking risks, working dreams, being creative and spreading awesome.”
Media interested in helping spread this creative revolution, receiving a copy for editorial consideration, high res images or scheduling an interview with Dave Brown, CEO of Holiday Matinee, should contact Danielle Gano, danielle@ellecomm.com, 858-208-9227. The book can be purchased directly from www.holidaymatinee.com/book.
ABOUT HOLIDAY MATINEE – www.holidaymatinee.com
Holiday Matinee began in a bedroom and then outgrew it. It started in 1999 to get recognition for talented friends – musicians, artists, entrepreneurs, people doing cool stuff. Ten years later it’s a creative studio that specializes in brand identity, social media, trendspotting and philanthropic events. They’re obsessed with good design, social responsibility and promoting creativity. Previous Holiday Matinee clients include: Zappos, All Day Buffet, W Hotel San Diego, Urban Outfitters, GOOD Magazine, Warner Brothers, Apple, MTV, TOMS Shoes, Death Cab For Cutie, Bright Eyes, The Album Leaf, House of Blues, Jimmy Eat World, San Diego Padres, Dakine, NBC, Sigur Ros, San Diego Museum of Contemporary Art, Moog Movie, Dlush, Starlite Lounge & Restaurant, The Casbah, Sezio.org, Urbanist Guide, Tap Water Project, UNICEF and Plant-It 2020.
